Daniel Hutchinson

Moving Brands

Swisscom

Working across multiple digital products with a market leader and one of the most trusted brands in Switzerland.

Brief

After re-branding Swisscom in 2007, Moving Brands continued working with Swisscom to shape the brand. My role covered maintaining, developing and applying the digital aspect of the brand across many touchpoints.

Approach

Some of the projects and activities I worked on at Moving Brands for Swisscom from 2008—2012 include:

  • Brand Center
  • Telephone kiosk UI
  • Web portal
  • Winter sports online community
  • Integrated service website concept and design oversight
  • App branding, UX and design
  • Product launch and microsite

Execution

Swisscom iO — Part of the branding team, UX input and design

Swisscom website — UX and design

Swisscom Brand Center — UX input and design

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